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This is a media kit for parties interested in sponsoring the newsletter in some way
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The AI-Augmented Engineer is a highly-engaged, small newsletter focused on teaching developers how to use AI in their work more effectively.
Topics range from detailed guides on using a particular tool to accomplish a concrete task to analysis of trends. There are 3-4 articles per month, each target at software developers looking to use AI to do better work.
The newsletter is funded by paid subscriptions and sponsors (like you!)
The newsletter is small but quickly growing. As of August, there are roughly 1,000 subscribers
The open rate of the last 30 days was 35%.
The total views of the last 30 days was ~8,287
Don't be fooled by the open rate of this newsletter - you're getting way more bang for your buck than most publishers deliver.
Each post averages a 60%+ view rate as more readers arrive from the Substack network (including Substack Notes) and subscribers return to view content again and again.
While a post might receive an initial 33% open rate via email, it will eventually trend to over 60% of the overall audience size in terms of views. In my more popular articles, view rates far exceed subscriber count.
All sponsored content remains permanently on The AI-Augmented Engineer, so your ad will continue to pick up views and clicks long after the initial email has been delivered.
Go ahead, browse the archive of previous posts!